NOMINAL
GROUP TECHNIQUE*: A USERS' GUIDE (Fonte
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Randall B. Dunham, Ph.D. - University of Wisconsin
This document
is designed to identify the circumstances under which use of the
Nominal Group Technique (NGT) is appropriate and examine the strengths
and weaknesses of the method.
INTRODUCTION
This document
and its associated demonstration are designed to teach you the
use of the Nominal Group Technique (NGT) for organizational decision
making and problem solving. In using the NGT, we are not concerned
with routine decisions or decisions in which negotiation or bargaining
occurs. Rather, we are concerned with judgmental decision
making where creative solutions are sought.
The NGT technique
will take advantage of pooled judgments. That means that the judgments
of a variety of people with varied talents, knowledge, and skills
will be used together. By doing this, the resulting ideas are
likely to be better than those that might be obtained by other
methods.
In this document,
we will:
- Provide
a brief overview of NGT.
- Describe
the use of the NGT technique detailing the exact process at
each step.
- Discuss
some of the most commonly asked questions about the NGT method.
- Summarize
the NGT method so that you will be ready and able to use it
after reading this document and participating in the associated
demonstration.
OVERVIEW
Procedures
- Generating
Ideas: Each individual in the group silently generates ideas
and writes them down.
- Recording
Ideas: Group members engage in a round-robin feedback session
to concisely record each idea.
- Discussing
Ideas: Each recorded idea is then discussed to obtain clarification
and evaluation.
- Voting
on Ideas: Individuals vote privately on the priority of ideas,
and the group decision is made based on these ratings.
*This
exercise is based heavily on the ideas presented in Delbecq, A.
L., Van de Ven, A. H., and Gustafson, D. H., Group Techniques
for Program Planning: A Guide to Nominal Group and Delphi Processes,
(1975), Scott, Foresman and Company.
Benefits
- Balances
participation across members.
- Balances
influence of individuals.
- Produces
more creative ideas than interacting groups.
- Produces
a greater number of ideas than do traditional interacting groups.
- Results
in greater satisfaction for participants.
- Reduces
the conforming influence common to most face-to-face group meetings.
- Encourages
participants to confront issues on a problem-solving basis rather
than on a personal assault basis.
- Leads to
greater sense of closure and accomplishment.
Limitations
- Requires
extended advance preparation, which means that it cannot be
a spontaneous technique.
- Tends to
be limited to a single-purpose, single-topic meeting; it is
difficult to change topics in the middle of the meeting.
- Needs agreement
from all participants to use the same structured method, which
some people might resist.
PREPARATORY
TASKS
The Meeting
Room
Choose a room large enough to accommodate participants in
groups of five to nine members at individual tables. Space tables
far enough apart so noise from tables does not overlap and prove
distracting. It is usually best to set each table in a U-shape,
with a flip chart at the open end of the U.
Supplies
Provide the necessary supplies, which means that for each
table you will need a flip chart, a roll of masking tape, a pack
of 3 x 5 index cards (five cards per person), one large felt-tip
pen for marking on flip chart, and paper and pencil for each participant.
Opening
Statement
This statement must clarify member roles and group objectives
and should include a warm welcome, a statement of the importance
of the task, mention of the importance of each member's contribution,
and an indication of how the group's output will be used. The
following is a sample opening statement:
I
would like to thank each of you for attending this meeting to
identify ways to deal with ________ [at this point, a statement
would be inserted on whatever the focal problem is]. I welcome
you to this meeting and want you to know that I am very happy
to have each of you with us today. Our objective is an important
one. At the conclusion of this meeting, we will have mapped
a potential strategy for dealing with ________ [the focal problem].
In
our meeting, it is important that each of us fully participate.
Indeed, success will depend on our equal and full participation.
Each of us is here as an important group resource. There are
no status differences between us in this particular meeting.
Our success depends on every member fully sharing the insight
from his or her own work experience perspective. I appreciate,
therefore, the willingness of every one of you to fully share
your ideas and work intensely during the next 90 minutes we
are together. The ideas which you generate in this meeting will
become the basis for organizational planning for ________ [the
focal problem].
CONDUCTING
THE SESSION
Step 1:
Silent Generation of Ideas in Writing
The first
step of the NGT meeting is to have group members write key ideas
silently and independently. This is done to:
Provide:
- adequate
time for thinking and reflection
- social
facilitation from seeing others working on the same task
- sufficient
time for generation of ideas
- the
benefit of remaining problem-centered
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Avoid:
- interruptions
- an
undue focusing on a small number of ideas
- competition,
status pressures, and conformity pressures
- choosing
between ideas prematurely
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To accomplish
this step, the leader must:
- Present
the question or problem to the group in written form.
- Verbally
read the question to the group.
- Direct
the group to write ideas in brief phrases or statements.
- Ask the
group to work silently and independently.
The following
is an example of how the leader might start Step 1 of the NGT
process:
The
following is the organizational issue identified for today's
session. [The leader would then read the problem statement to
the group.] I would like each of you to take five minutes to
list your ideas in response to this question. Describe each
idea in a brief phrase or a few words on the worksheet in front
of you. Please work independently of other members. During this
period of independent thinking, I ask that you not talk to other
members, interrupt their thinking, or look at their worksheets.
Since this is an opportunity for each of us to prepare his or
her contributions to the meeting, I would appreciate intense
effort during the next five minutes. At the end of the five
minutes, I will call time and suggest how we proceed to share
our ideas. Are there any questions? Let's proceed then with
our individual effort for the next five minutes.
Here are some
suggestions for the leader during this first step of the NGT process:
- Be a model
of good behavior by writing your own ideas in silence.
- Sanction
individuals who disrupt the process.
- Avoid detailed
clarification of the task that would suggest solutions.
- 4. Be a
working participant just as any other member.
Step 2:
Round-Robin Recording of Ideas
The second
step of NGT is to record the ideas of group members on a flip
chart visible to the entire group. Round-robin recording means
going around the table and asking for one idea from one member
at a time. The leader writes the idea of a group member on the
flip chart and then proceeds to ask for one idea from the next
group member, and so on.
Some of the
advantages of this approach include:
- Equal participation
in the presentation of ideas.
- An increase
in "problem-mindedness."
- Depersonalization
(the separation of ideas from personalities).
- An increase
in ability to deal with a large number of ideas.
- Tolerance
of potentially conflicting ideas.
- Encouragement
of hitchhiking. (An idea listed on the chart by one member might
cause another member to think of a new idea. When this occurs,
the second member should add the new idea to his or her personal
worksheet to be presented to the group when his or her turn
for presenting an idea arrives.)
- Provides
a written record and guide.
To accomplish
this step, the leader will behave as outlined in the following
statement which should be made by the group leader:
During
the last five minutes, each of us has used our worksheets to
list ideas for dealing with today's issues. Now I would like
to have each of you share your ideas with the other members
of the group. This is an important step because our list of
ideas will constitute a guide for further discussion, help us
understand the richness of ideas we have to work with, and stimulate
additional ideas. To accomplish this goal as quickly and efficiently
as possible, I am going to go around the table and ask individuals,
one at a time, to give me one idea from their worksheet, summarized
in a brief phrase or a few words. After the entire list is on
the board, we will have the opportunity to discuss, clarify
and dispute the ideas. If someone else in the group lists an
idea which you also had on your worksheet, you need not repeat
the idea. If, however, in your judgment the idea on your worksheet
contains a different emphasis or variation, we would welcome
the idea. Variations on a theme are important and will help
us to be creative. [Turning to the first person in the group,
the leader now asks:] Would you please give me one idea from
your list?
The following
are some suggestions for the leader to follow at this stage:
- Number
and record each idea on the flip chart.
- Allow a
person to "pass" if they have no new ideas (but allow them to
reenter later, if they wish).
- Record
ideas as rapidly as possible.
- Record
ideas in the exact words of the group member.
- Make the
entire list of ideas visible to the entire group.
- Allow only
a listing of ideas, not a discussion or debate.
Step 3:
Serial Discussion
The purpose
of the third step of the NGT method is to discuss each idea in
turn for the purpose of clarification. Advantages of this step
include:
- Avoids
focusing unduly on any one idea or subset of ideas.
- Provides
an opportunity for clarification and elimination of misunderstanding.
- Provides
an opportunity to present the logic behind an idea or disagreement.
- Allows
for recording of differences of opinion without undue argumentation.
The leader's
responsibilities at this stage are shown in the following example
of comments which should be made by the leader:
Now
that we have listed our ideas on the flip chart, I want us to
take time to go back and briefly discuss each idea. The purpose
of this discussion is to clarify the meaning of each item on
our flip chart. It is also the opportunity to express our understanding
of the logic behind the idea and the relative importance of
the item. We should feel free to express varying points of view
or to disagree. We will, however, want to pace ourselves so
that each of the items on the chart receives the opportunity
for some attention, so I may sometimes ask the group to move
on to further items. Finally, let me point out that the creator
of the idea being discussed need not feel obliged to clarify
or explain an item. Any member of the group can play that role.
[Going to the flip chart, the leader points to the first item
and says:] "Are there any questions or comments group members
would like to make about this first item?" [This is then repeated
with each idea.]
Step 4:
Preliminary Vote
The purpose
of this step is to aggregate the judgments of individual members
to determine the relative importance of individual items. The
procedure for Step 4 is clearly shown in the directions given
by the leader as follows:
We
have now completed our discussion of the entire list of ideas,
have clarified the meaning of each idea, and have discussed
the areas of agreement and disagreement. At this time, I would
like to have the judgment of each group member concerning the
most important ideas on the list. To accomplish this step, you
should each take five index cards. I would like you to select
the five most important items from our list of items. This will
require careful thought and effort on your part. As you look
at the flip chart sheets and find an item which you feel is
very important, please record the item on an index card.
[At
this point, the leader goes to the flip chart and draws an index
card.] Please place the number of the item in the upper left-hand
corner of the card. For example, if you feel Item 13 is very
important to you, you would write 13 in the upper left-hand
corner. [At this point, the leader should write 13 in the upper
left-hand corner of the card s/he has drawn on the flip chart.]
Then, write the identifying words or phrase on the card. [At
this point, the leader writes the phrase for Item 13 on the
card s/he has drawn.] Do this for each of the five most important
items from our total list. When you have completed this task,
you should have five cards, each with a separate phrase written
on the card and with identifying numbers using the numbering
system from our list of ideas on the flip chart. Do not rank-order
the cards yet. Spend the next few minutes carefully selecting
the five items. We will rank-order the cards together. Are there
any questions?
[After
each member of the group has selected five items and written
them on separate cards, the leader says the following]: Please
spread out your cards in front of you so you can see all five
at once. Looking at your set of five cards, decide which one
card is the most important. Which card is more important than
the other four cards? [At this point the leader gives the group
time to study their cards.] Please write a number "5" in the
lower right-hand corner of the card. Turn that card over and
look at the remaining four cards. Of the remaining four cards,
which is the least important? Write a number "1" in the lower
right-hand corner. Now choose the most important of the remaining
three cards and write the number "4" in the lower right-hand
corner. Now choose the less important of the remaining two cards
and write the number "2" in the lower right-hand corner. Now
write the number "3" in the lower right-hand corner of the remaining
card.
The remaining
parts of Step 4 are as follows:
- A. The
leader makes a tally sheet on the flip chart with numbers
down the left-hand side of the chart corresponding to the
ideas from the round-robin listing.
- B. The
leader has all of the cards from all participants placed into
one large pile which he or she then shuffles.
- C. The
leader then asks one group member to read the idea number
and number of points from each index card while the leader
records the scores on the tally sheet.
- D. The
leader sums the scores for each of the ideas to identify those
ideas which are most highly rated by the group as a whole.
These constitute the most favored group actions for dealing
with the problem which was the focus of the exercise.
Optional
Steps
If desired,
two additional steps can be added to the process. Step 5
adds a brief discussion held after the group sees the ratings
of the entire group. This discussion focuses on those ideas that
were most highly rated during the preliminary vote and again concentrates
on clarification of the issues. After this discussion, the leader
proceeds to Step 6, in which a new (final) vote is taken.
The final vote is then tallied to identify the group's most favored
actions.
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